Who We Are
Selfcare-3i is a Digital Health & Wellness Hub that blends ancient Tamil wisdom and Ayurvedic healing traditions with modern self-care practices.
We believe in Unave Marunthu – “Food is Medicine”. For our ancestors, every grain, herb, and spice was more than just food – it was a natural remedy. At Selfcare-3i, we bring this timeless principle to today’s world, making it simple, practical, and digital-first so that anyone can start their wellness journey.

Our Story
The roots of Selfcare-3i lie in two of the world’s oldest healing systems:
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🌱 Ayurveda – a 5,000-year-old science of life from India, which teaches us to balance body, mind, and spirit through food, herbs, and daily rituals.
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🌾 Tamil Siddha Tradition – one of the most ancient medical systems, where Siddhars documented remedies using local plants, minerals, and grains, focusing on prevention and longevity.
For generations, Tamil households have practiced Unave Marunthu, preparing millet-based meals, herbal teas, and home remedies that not only nourished but also healed. These practices created healthier bodies, sharper minds, and longer lives.
Today, however, modern lifestyles often push us away from this natural wisdom. Selfcare-3i was born to reconnect people with this heritage, adapting it for the digital age.
Our Mission
To empower individuals with ancient wellness wisdom and digital tools, helping them live healthier lives through food, lifestyle, and community.
Our Vision
To become Malaysia’s most trusted digital hub for holistic wellness, inspiring a new generation to live by the timeless principle of Unave Marunthu – Food is Medicine.
Our Core Values
Authenticity – Rooted in Tamil & Ayurvedic traditions.
Simplicity – Wellness made easy for modern living.
Integrity – Guided by both science and tradition.
Community – Growing together through shared care.
Transformation – Small steps that lead to big lifestyle changes.
Our Voice
Warm, supportive, and empowering. We speak like a trusted guide, not a lecturer. Our tone is professional but personal – easy to understand, rooted in culture, and adapted for modern living.
Our Promise
At Selfcare-3i, we promise to provide:
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Trusted Knowledge – Clear, practical advice rooted in Tamil & Ayurvedic wisdom.
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Actionable Guidance – Simple steps you can apply in daily life.
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Community Support – A safe digital space to learn and grow together.
“Selfcare-3i is Malaysia’s first Digital Health & Wellness Hub that brings together ancient Tamil and Ayurvedic wisdom with modern self-care practices. Guided by the principle Unave Marunthu – Food is Medicine, we help you heal naturally, live fully, and embrace a healthier lifestyle.”

Selfcare-3i – Digital Health & Wellness Hub
Unave Marunthu – Ancient Wisdom, Modern Wellness
Blending ancient Tamil and Ayurvedic wisdom with modern digital wellness.
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“Disclaimer: Selfcare-3i shares health and wellness information for educational purposes only. It is not a substitute for professional medical advice, diagnosis, or treatment.”